The Impact of Social Media on Political Engagement: A Double-Edged Sword

Abstract

This article examines the dual role of social media as both a facilitator and a hindrance to political engagement. While social media platforms have democratized information dissemination and provided a space for marginalized voices, they also contribute to the spread of misinformation and political polarization. Through a mixed-methods approach that includes quantitative surveys and qualitative case studies, the study analyses how different demographics utilize social media for political engagement. The findings reveal significant correlations between social media usage patterns and levels of political participation, highlighting both the empowering and detrimental effects of these platforms on democratic processes. This research provides valuable insights for policymakers and educators seeking to harness the positive potential of social media while mitigating its risks.